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Website Optimisation

Website Optimisation To Improve Load Times & Lift Conversions

Back up, test, modify, and set again. Our process is iterative, measurable, and designed to reduce risk while we improve your website performance.

Website performance analytics dashboard on a laptop screen

WordPress Performance

Speed, Stability & Conversion Focus

Process

Website Optimisation For Site Speed

Responsive web design (mobile friendliness) and page speed both influence how search engines evaluate your website and how visitors respond to it.

Slow load times can reduce engagement, impact conversion rate, and make paid traffic more expensive.

What we review

Hosting environment, caching, media delivery, code and plugin bloat, theme structure, and how your pages load resources in the browser.

We focus on changes that improve performance while keeping your website stable.

Planning

  • Back up the existing website.
  • Test nominated pages and conversion paths.
  • Run performance checks and speed tests using relevant tools.
  • Review theme and plugin setup for bloat and conflicts.
  • Review website code and how resources load.
  • Review hosting infrastructure and caching options.

Implementation

  • Update WordPress core, themes, and plugins where applicable and resolve conflicts.
  • Remove unnecessary plugins and reduce bloat.
  • Set up or tune caching where appropriate.
  • Optimise images and media delivery.
  • Minify CSS and JavaScript where possible.
  • Optimise resource loading order for faster rendering.
  • Enable compression and browser caching where suitable.

Audit

Site Audits & Actionable Plans To Optimise SEO & Conversions

We develop short and long-term strategies to improve performance across your website and your broader online marketing plan.

Step 1

Establish Baseline Metrics

You cannot improve what you do not measure. We audit your current performance and document the baseline across speed, UX and search foundations.

  • Speed tests and key page checks.
  • Identify bottlenecks and quick wins.

Step 2

Recommendations & Implementation

You receive a prioritised plan with recommended actions. When you approve the plan, we implement changes with an iterative approach to reduce risk.

  • Prioritised action list with impact and effort.
  • Changes implemented, tested, and measured.

Step 3

Post-Optimisation Audit

After updates, we re-test and measure improvement. You receive a summary to show what changed and what to focus on next.

  • Before/after speed and UX comparison.
  • Ongoing improvements mapped out.
Team reviewing a website on a laptop

Migration

Conversion To WordPress

If your website was built on a drag-and-drop builder and you want more flexibility, performance, or functionality, we can convert your website to WordPress.

In many cases, you can keep your design and content while moving to a platform that supports plugins, ecommerce (WooCommerce), and long-term SEO.

We focus on building a stable foundation so your website loads faster, stays secure, and is easier to grow.

Speed First

Interested in focusing on your loading speed first?

Start with a baseline speed audit, then we prioritise the changes that will make the biggest impact.

Request A Speed Audit

Maintenance

Keep Your Website Content Up To Date

Regular updates and proactive checks keep your website stable, secure, and performing well over time.

View Maintenance Plans

Contact

Want to get more from your existing website?

Think we might be on your wavelength? Take the first step and apply to work with us today.

How to reach us Send the form →
Based in Perth, Western Australia