BCom (Marketing & Management), UWA
One of the two co-founders of Reenergise Digital, James Hill is proudly Perth born and raised. Over the years, he has participated in a broad range of academic, sporting and technical pursuits with the support of his family and many small business owners, teachers and colleagues.
James' favourite phrase is "Love what you do and you'll never work a day in your life".
Involvement in Reenergise Digital
As you'll learn in the sections below, James Hill has always enjoyed learning in an applied setting. Whilst studying a Bachelor of Commerce (Marketing & Marketing) at the University of Western Australia, he was working for MC Motorsport (a RACWA subsidiary) where he created and grew their social media following in addition to his main role of motorsport co-ordinator. He also assisted the Parents and Friends Federation of Western Australia (PFFWA), now Catholic Parents WA, a non-profit with their email and social media marketing.
James found that the practical lessons learnt applying marketing strategies coincided with his studies during final year contemporary marketing units during which he was partnered with Marcus Safstrom. Together, applying both his knowledge and Marcus' own knowledge and technical skill, they excelled in their joint assignments and decided to found Social Generation Marketing, now Reenergise Digital, as a practical for-profit outlet.
Since co-founding Reenergise in 2016, James has been the Managing Director of Reenergise Digital until recently passing over the reins in late 2019 to Marcus in order to focus on business development and his role at Singular Health.
Personal Development & Interests
Renewable Energy Generation
Growing up in Perth, the eldest of four boys, James has always been an avid reader and had a strong interest in practical application of science.
In 2008, during Year 8 of high school at Leeming Senior High School, he developed a strong interest for renewable energy and set about trying to power his bedroom off of homebuilt energy systems. Thanks to the encouragement of one of his science teachers and his grandad, James designed and built a number of Vertical Axis Wind Turbines (VAWTs) using everyday materials such as plywood, pvc pipes and rewound car alternators.
Originally experimenting with drag-based vertical axis wind turbines, James joined a number of internet forums and began researching the aerodynamic concepts behind more powerful and efficient lift-based wind turbines. After building a lift-based wind turbine from extruded PVC blades (seen at the bottom of image 1), he designed and built a hybrid aerofoil that operated on a drag-basis at low speed and then a lift-basis at high speed.
The prototype of this design (seen above the full-lift blades) earnt James a Merit Award at the 2008 WA Inventor of the Year competition and an invite to the Governor's Science Forum and Brilliant West Week Dialogue with Youth events.
The soldering of kit-built bridge rectifiers, working out the wiring and battery systems and working with the AC & DC motors/generators provided James with a decent level of practical understanding of electrical systems and inspiration by a neighbour to enter into the Perth eV Challenge led to the next chapter of extra-curricular "engineering", working out how to efficient deploy electrical energy rather than generate it.
Coulomb Motorsport & The Quest For Efficiency (and a podium)
2009 - First entry into eV Challenge
2010 - eV Challenge engineering award for tilt-steering
2016 - eV Challenge / attempted world record
2013 - 2015 Hunter valley eV Prize
Leeming Senior High School - 2008 - 2011
Edith Cowan University 2012
University of Western Australia 2013 - 2016
Burgundy Business School, Dijon, France - 2016
RG146 - 2016
Planning on doing AICD Company Directors course in 2020.
First started at McDonalds in 2010
MC Motorsport - 2011 - 2016
Caffe Italia - 2012-2014
Stateswim Joondalup 2012
PFFWA 2013 - 2015
Bloom UWA (Volunteer) 2015 & 2016
GCP Capital - 2016 & 2017 (Reenergise as part-time)
Reenergise Digital - 2016 - Present
Singular Health - April 2019 - Present
James Hill's Aspirations
Primarily thanks to his hobbies to date, James has set himself quite a few lofty goals including;
- Entering a privateer team into the World Solar Challenge with a "home-built" solar car using technology from the eV Challenge drivetrain and applying it to the race. Whilst covering the more than 3000 km from Darwin to Adelaide is no mean feat, many of the lessons and first design principles from the eV Challenge can be applied to this competition;
- Obtaining his Private Pilots License with aerobatics and night flying certifications;
- Developing an electric land speed motorcycle (unfaired); and,
- Travelling to Antartica via South America so as to have visited all seven continents.