Target Many Niche Audiences With Facebook Advertising

Boasting over 2.62 Billion monthly active users globally¹, Facebook remains the dominant social media platform. Every user of Facebook has provided their email, date of birth and many more personal metrics such as level of education, location etc.

This plethora of personal information is fed into Facebook & Instagram's advertising platform allowing businesses to generate higher personalised advertising campaigns tailored for particular demographics. Learn how we help your business setup & manage high return-on-ad-spend Facebook advertising campaigns.

Brand Recognition

Social media platforms such as Facebook and Instagram are the perfect locations to generate low-cost impressions (views of your content). In line with the concept of the "Rule of 7" in which your customers need to see/hear your offering atleast 7 times prior to making a transaction, creating low-cost brand recognition amongst your target market is hard to quantify yet essential to your bottom line.

Lead Forms & Landing Page Ads

For those looking to run lead generation campaigns, Facebook provides in-app lead forms which allow the user to simply click a button to register their interest and then it automatically fills out the requisite fields before they submit. This makes it extremely easy for the customer and removes a major pain point / hurdle resulting in a higher rate of conversions from the ads.

Product Campaigns

Keen to become their own omni-channel platform, Facebook provides e-commerce capabilities through Facebook Company Pages. These Facebook shops tie-in with their in-app marketplace and sync with major e-commerce platforms such as Shopify, Magento & WooCommerce. By running product advertising campaigns, you can show particular products to certain demographics that you know have a higher probability of purchasing.

No-Lock In Facebook Advertising Packages

We've been managing Facebook advertising campaigns since 2016, from product ads to customer testimonial videos and much more...

Brand Awareness

$200 per month

Set up campaign structure as agreed
Create copy (wording) for the Ad headlines and descriptions - 2 ads maximum.
Connect billing information and if a new account, invite you to the account for visibility
Analytics, performance tracking and reporting

Get Started

Lead Generation

$400 per month

Set up campaign structure as agreed
Create copy (wording) for the Ad headlines and descriptions - 4 ads maximum.
Connect billing information and if a new account, invite you to the account for visibility
Analytics, performance tracking and reporting
Test new types of campaigns and targeting

Get Started

Product Campaigns

$1,000 per month

Set up campaign structure as agreed
Create copy (wording) for the Ad headlines and descriptions - 8 ads maximum.
Connect billing information and if a new account, invite you to the account for visibility
Analytics, performance tracking and reporting
Test new types of campaigns and targeting
Add new campaigns (has anything changed in your business? Seasonal offer?)
Advice for recommended changes to your website to improve results

Get Started

Discover Some Of The Available Facebook Advertising Demographics For Niche Campaigns

Interested in learning exactly how in-depth Facebook's audience is and how it might apply to a campaign for your business? We cover a number of the interesting life-metrics Facebook collects and allows for targeting, from the obvious metrics of Age and Gender through to 'Political Alignment' and Travel patterns.

Learn how we use this collective meta-data to maximise your exposure to your ideal customer and generate positive ROAS lead generation campaigns on Facebook and low-cost remarketing ads.

Age & Gender

Do you know your typical customer's age and gender? Or how about your ideal customer, if you're trying to get in front of more prospects? With Facebook ads, multiple ads can be set up targeting different demographics; so we can have our 30-40 year old women receiving a different message than the 50-60 year old men.

Location & Travel Patterns

There is a tremendous potential to send relevant offers and push information about what to see and do at a destination, where to eat, and even where to sleep.

You can actually find and target various kind of travelers: frequent travelers, business travelers, commuters, international frequent travelers.

Level of Education

You can get quite granular with the level of education; whether you are looking for school graduates in the middle of a university degree, or people with a specific doctorate; with Facebook ads you can get in front of your exact target market.

Job Title & Estimated Level of Income

Need to find a certain type of customer? With Facebook advertising, you can narrow down your audience to exclude people earning too much, or too little, to suit your product. Job titles can also be targeted, similar to LinkedIn.

Operating System of Devices

Specific devices and operating systems can be targeted. Does your product only work with Windows devices? Lets cut out all IOS and OSX devices for you, and reduce wasted ad spend.

Relationship Status

Depending on what you're selling, something as granular as relationship status on Facebook can have an impact, and is an option for narrowing targeting of ads.

Add A High-Converting Landing Page To Your Campaign

Advertising a specific product or service? Use a streamlined, product/service focused landing page to increase your conversion rate and turn prospects into genuine enquiries & sales.

Order A $500 High Converting Landing Pages

Interested In Engaging Your Prospects On Social Media?

Websites are no longer just online catalogues. They should be constantly updated and never 'done'.
Plus, Google loves fresh content and new posts or updates goes a long way to getting to and staying on top.

Schedule Your Free Initial Consultation