Everything You Ever Wanted to Know About Search Engines

There has been so much development when it comes to the Internet and the search engines that it becomes important for Internet enthusiasts to know how it all began. Therefore, in this post we are going to share our findings related to the history of search engines and how Google started dominating the Internet since …

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Facebook Shops To Drive Accessible E-Commerce In 2020

Facebook Shops To Drive Accessible ECommerce In 2020 With the recent COVID-19 pandemic causing both devastating human and economic losses around the world and shutting down business as we know it, businesses are speeding up their online transition. Whilst somewhat opportunistic, this is the perfect time for Facebook to pitch in and announce their entry …

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Five Quick Fixes To Improve WordPress Site Performance

Five Quick Fixes To Improve WordPress Site Performance Conduct A Pagespeed Audit & Know Your Weaknesses The first step to improve wordpress site performance from a loading speed aspect is to use the free site speed tool provided by GTMetrix to quickly gain a score for each of your website pages. The goal is to …

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Understanding Reach and Impressions

What Exactly Are Impressions? Impressions are not an action-based process. It is just the user or the potential audience viewing the advertisement or any digital content on the screen. The idea is to spread more and more brand awareness and increasing the CPM leading the business to grow and boost sales. Therefore, if you are …

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Free Organic Click Through Rate Calculator

Calculating Organic Click Through Rate Categories Digital Advertising Latest News Search Engine Optimisation Tips Uncategorized Understanding Marketing Lingo Website Development WordPress Speed Optimisation & Hosting Tips Recent Posts Everything You Ever Wanted to Know About Search Engines Facebook Shops To Drive Accessible E-Commerce In 2020 Five Quick Fixes To Improve WordPress Site Performance Understanding Reach …

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Pay-Per-Click (PPC) Ads 101 – Improve Your Marketing Skills

What Is Pay-Per-Click (PPC) Advertising? PPC or Pay-Per-Click advertising has helped brands reach their marketing goals quickly and stay profitable at the same time. It is one of the most effective forms of online marketing technique that is bound to bring positive results, well, only if you know what you are getting into. Therefore, understanding …

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5 WordPress Design Concepts For A Great Looking Site

Top 5 Timeless WordPress Design Concepts The appearance of a website matters, greatly. During the first milliseconds of viewing a site, if the logo, fonts, colours or imagery make my eyes bleed — I won’t proceed to the content. For myself and other professionals, design equals credibility. While a custom theme will provide a huge …

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Our COVID-19 Small Business Assistance Program

COVID-19 Small Business Assistance With the ongoing COVID-19 (Coronavirus) crisis really beginning to hurt sole traders and small business here in Western Australia, it has been disappointing to see the State Government only providing monetary support to ‘small’ businesses with annual turnovers of $1 – 4 Million in the form of payroll relief. A diverse …

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